In
this globalized corporate world, empowerment comes in to play as a linkage
between employee and employer in realizing organizational goals through out of
the box thinking and creativity.“Empowerment
is the process of enabling or authorizing an individual to think, behave, take
action, and control work and decision-making about their job in autonomous, independent,
self-directed ways” (Heathfield,
2019).
“The empowered culture that Google has created is exactly the
kind of culture that creates an excellent customer experience” (Shaw, 2014). An
empowered culture is inspired to embark on a challenging journey through
self-fulfillment and novelty.
Organization
needs to foster a desirable work environment that encourage employees to act
empowered. Google recognize that different people will yield in different ideas
and act in different ways. Thus they have created many channels for expressions
to gather as much inputs as possible from employees. Some of them include,
Google Cafes - “Designed to encourage interactions between employees
within and across teams, and to spark conversation about work as well as play”
(He, 2013).
Google Moderator– This is an innovation management tool by Google. Through
Moderator “people can discover existing ideas, questions or suggestions, vote
for ideas, questions or suggestions and see the aggregate votes to date, create
a new series asking for ideas organized by topic, event or meeting” (He, 2013).
TGIF
– This is a weekly meeting that enables all employees to pose questions to top
management about company issues. The
meeting ensures that employees are well informed about common concerns,
decisions as well as future directions.
Google Universal Ticketing Systems
– It is a method of filling problems pertaining to any company issues and is used to monitor patterns.
Apart from these direct
emails are encouraged to any of the company leaders. Another initiation is
the Internal Innovation Reviews that
include formal meetings where executives present new product ideas to the top
management. Both of these initiations ensures that fresh ideas are given life
and issues are communicated and solved right at that moment.
These launches assures employees are rightfully kept on
track and are inspired on their own to independently create new products and
services. As an added advantage, newly hired employees too are assured that
they start off right as information is readily available to get accustomed to the
new environment.
References
Heathfield, S. (2019). What Do Empowered Employees Look
Like?. [online] The Balance Careers. Available at:
https://www.thebalancecareers.com/empowerment-in-action-how-to-empower-your-employees-1918102
[Accessed 5 Jun. 2019].
Shaw, C. (2014). What We Can Learn from Google’s
Empowered Culture |. [online] Beyondphilosophy.com. Available at:
https://beyondphilosophy.com/can-learn-googles-empowered-culture/ [Accessed 5
Jun. 2019].
He, L. (2013). Google's Secrets Of Innovation: Empowering
Its Employees. [online] Forbes.com. Available at:
https://www.forbes.com/sites/laurahe/2013/03/29/googles-secrets-of-innovation-empowering-its-employees/#2e5e32ce57e7
[Accessed 5 Jun. 2019].